What Are Their Challenges Raising the Barr Weekly Memo: Issue 206

I just reviewed some recent conversations I had with clients and prospective clients and here are the key issues or challenges they raised:

• How do I improve my brand and my credibility?
• How can I better attract new clients and open up new markets?
• What is my strategic focus?
• Can I better monetize my content and offerings?
• What shall I do if the prospect does not respond to my emails?
• How can I reduce my labor intensity?
• What are the best ways to strengthen my thought leadership?
• I am ready to launch my new business, what shall I do next?
• What are creative marketing ideas for my new offerings?
• What are the best ways to hold myself accountable to achieve my goals and dreams?

I view such questions as a gift. Not only do they provide me the opportunity to help my clients resolved these challenges and improve their lives and their businesses, they also provide me the topics to create fresh new content and product and service offerings.

Next time you struggle with gaining new business or ideas to generate new content, start a genuine conversation with your clients and ask what key issues are they facing.

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