I’m a fan of the use of acronyms as they are fun to create and help us better memorize key concepts. Here are a few I previously published: Cyber Strategy Success Get Noticed Have You Smacked Your Clients Lately? In the spirit of such acronyms, here is The A through Z of Success Attributes: Create Adventures that encourage exploration and future innovation. Take a Bold stance. If Content is the king, then provocative content is the ace. Invest in your...

I wrote last week’s newsletter as an offshoot of my recent fear and frustration at having my Florida family, especially my little grandkids, huddling for hours in a closet under their stairs to protect them from Irma’s wrath. Though I offered them safe passage to Cleveland, they followed the orders of their municipality to be prepared and stay put. I couldn’t control the situation at all. My fear for them suddenly reignited my struggle with our son’s addiction that I...

Last week I devoted my article to the reality that we can’t always control a situation and need to have backup plans. As hard as we try and as prepared as we think we may be, the bottom line is that many situations and events are out of our hands and beyond our control. We witnessed the devastation that hurricane Harvey unleashed on Texas and its residents only to have Mother Nature’s wrath rein down days later on Florida and...

Last Friday night, shortly after midnight, I received an urgent text from one of our champion’s team members: “Houston, we have a huge problem!” he said. What was supposed to be routine dedicated server maintenance, the server, which hosts our site and that of hundreds of our clients, revealed a major malfunction with one of our mirrored disk drives. And as if this was not enough, we also discovered some serious issues with the server hardware. Our dedicated server is...

Have you ever dieted, lost weight steadily for several months, only to hit that infamous plateau? It’s right at the point where you’re feeling so much better and on top of the world. You’ve figured it all out and then it hits. This can be compared to our business as we move full steam ahead with innovations, ideas, new clients and successes only to hit that hurdle which in turn changes our thinking and we become blocked. We begin to...

Twice a month, on Friday evening, I accompany my wife, Cantor Laurel Barr, on guitar while she leads worship services for the senior citizens at a local assisted living apartment complex. Here, we sing and pray with grandparents and great-grandparents, many with canes, walkers and wheelchairs, some tethered to oxygen tanks or nursing assistants, and bring joy and light into their lives for 45 precious minutes. With reverence and with humor, these few moments shared with these special seniors serve...

I believe it was Peter Drucker who said that the best way to predict the future is to create it. I believe that in order to create a strong future we must continually reinvent ourselves. Doing so is as close to a guarantee as possible not only to ensure our future survival but to actually enable us to thrive and impact others. Throughout my career I have gone through several reinventions both personally and with my business. Years ago, I...

Who have you surrounded yourself with that makes you a better version of you? In the past several years I’ve been fortunate to meet and associate with some amazing people. I would like to dedicate today’s newsletter to Jeff Walker, the inventor and the brains behind the product launch formula, which focuses on the step-by-step process to launching products. I’ve had the opportunities to meet Jeff several times and participate in several of his exhilarating events. He is a remarkable...

How quickly does your content grab their attention or have you lost them in the first few moments? If you are still reading this, that’s a good sign. One of the questions I am often asked is how long should my content be? My answer is: “as pithy as possible and perhaps even a few moments shorter!” Life and technology have gotten exponentially faster and have accelerated their sophistication and our ability to retrieve information almost at the speed of...

Are there things that bring your down? Are you surrounded by pessimism? There’s a not so nice way some people refer to one’s spouse calling them the old “ball and chain.” Even though it’s meant to be funny, it connotes that which holds us back or pulls us down. We all have occasional heavy anchors that attempt to pull us under the current as we try to keep our businesses and lives riding the high tide. What are some of...