What Do I Mean By “Content?”

Mar102014

Content creation is the lifeblood of your organization and the way you manifest new ideas. Here is what falls under the category of content when I discuss with my clients: Articles Position Papers Special Reports Checklists Newsletters Booklets eBooks Books Video Book Audio Recordings Video Recordings Workshops Online Repository Online Learning Online Community Web Copy Blog What are your thoughts on content creation and are there any other categories you would include? © Chad Barr 2014. All Rights Reserved.

Chad Barr Interviewed by Richa Badami

Jan282014

From the Transformation Catalyst, Richa Badami’s web site: Never judge a book by it’s cover and never judge a man by his title. Chad Barr, although well known for his expertise in software and building Global Digital Empires also happens to be an incredible musician and guitarist. In this interview, Chad Barr discusses topics never before discussed, talking about his love for music, how to create success through building content and last but not the least, what he does for his “Pause”. Listen...

The Importance of Creating Content

Sep232012

How To Create Effective Client Video Testimonials

Sep182012

One of the most effective ways to create credibility on the web is by showcasing your client testimonials through videos. When given the opportunity, I highly recommend you do so and even invest in a professional videographer. Here are my recommendations: Keep the testimonial short (preferably 90 seconds or less). If there is one key question you want your client answering it is: “What was the biggest impact on their business or life as a result of your involvement?” If...

Podcast Openings

Sep162012

When recording podcasts here are some of my favorite openings: I am often times being asked…. Ever wonder…. Imagine…. Did you know that…. I was talking with a client of mine when she said…. Here is what I want you to do…. Let me now list the 7 top steps to success…. 82% of CRM solutions fail prior to…. My question for you: What are some of your favorite openings? Please leave your comment here. © Chad Barr 2012. All rights...

Overcoming Writer’s Block

Sep142012

Are you suffering from writer’s block or a temporary brain freeze? Many I talk with admit to me that writing and publishing is challenging for them at times. This manifests itself not only when people feel they have nothing to say, but even when they do, their well runs dry. I have written before on how to develop new ideas but today I would like to quickly demonstrate how easy it is to come up with further interesting topics to...

What’s Your Purpose and Your Passion?

Jun62012

While attending Alan Weiss’s Million Dollar Club in St. Lucia a couple of years ago, one of our group members turn to me and said: “I figured out your purpose here on earth, Chad.” I realized that what is about to come out of his mouth better be good. He then said: “Your ability to quickly frame the issues and ask us provocative questions is remarkable. Why don’t you create a new offering that allows you to partner with your...