How To Market Your Blog – The Basics

Feb72008

Early this week I submitted a proposal (among several others) to a prospect interested in our web site development. Shortly after I sent the proposal the prospect emailed me and asked me to further articulate what I mean in the proposal by suggesting to incorporate strong call-to-action techniques on all site pages. I thanked the prospect and suggested the answer is clearly articulated in a previous post on my blog: “what’s your call to action” and I then suggested they...

How Often Should I Post On My Blog?

Feb62008

A question was asked on one of the online forums we implemented and I help moderate: “How often does one need to add a new entry to a blog? How long or short should a typical entry be?” Here is my answer: This is one of the topics I study, track, research, write about, consult others and help develop. So let me share my bias with you. I am writing an article for my blog with the title of: “The...

How To Improve Your Web Site Effectiveness?

Jan242008

Improving your web site effectiveness. In my quest to constantly improve our clients’ web sites and develop better and new successful Internet strategies for their business, I come across and review many web sites on a daily basis. To illustrate and discuss the “good, bad and ugly” techniques used by others, and us, I am starting a new blog category today. “How to improve your web site effectiveness” will be devoted exactly for that purpose, discussions and illustrations of such...