Raising the Barr Weekly Memo: Issue No. 32 Room for Improvement Raising the Barr Weekly Memo: Issue No. 32

This week’s reflection point: Last night I booked my airline ticket to travel to Orlando to observe the Jewish New Year and holidays with my children and grandchildren. The Jewish holiday dates are governed by the lunar calendar therefore no fixed dates are possible from year to year. This New Year comes extremely early this year just a day after Labor Day. Unlike our civil New Year and the Chinese New Year, which are days of celebrations and parties, the...

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Raising the Barr Weekly Memo: Issue No. 31 Attributes of My Best Clients Raising the Barr Weekly Memo: Issue No. 31

This week’s reflection point: A common question I am often asked is what are the attributes of my best and most successful clients? In no particular order, here is what they do. They: Are clear on the value they provide and can easily articulate it. Focus their energy on creating consistent and high offerings of value to impact their clients. Reinvent themselves and their business by offering new and innovative products and services. Invest their time improving and learning while...

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Raising the Barr Weekly Memo: Issue No. 30 Reporting from NSA 2013 Raising the Barr Weekly Memo: Issue No. 30

This week’s reflection point: This week I had the pleasure of presenting two lectures at the National Speakers Association’s convention in Philadelphia. My topics were Digital Empire Creation and Million Dollar Web Presence. Here are a few of my key insights: People are hungry for pragmatic and helpful advice in a variety of media content – Develop yours. There is a lot of bad advice out there – Learn to discriminate and question what you read, hear and see. There...

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Raising the Barr Weekly Memo: Issue No. 29 Pitch Your Elevator Pitch Raising the Barr Weekly Memo: Issue No. 29

This week’s reflection point: Not long ago I attended a workshop on how to communicate your message most effectively. The presenter made a point as to why it is rather important to develop your 30-second elevator pitch. Although I was not a fan of this technique, I continued to listen to her reasoning. To my surprise, she began desperately rummaging through her purse looking for her elevator pitch notes and then struggled to deliver it. I searched for the nearest...

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Raising the Barr Weekly Memo: Issue No. 28 Not All Clients Are Created Equal Raising the Barr Weekly Memo: Issue No. 28

This week’s reflection point: I just got off the phone with a wonderful client of mine after discussing their projects and future business needs. It is so great to work with outstanding clients in synergistic relationships where I am able to contribute to their success and they to mine. Pausing to think about one of my earlier clients, I remembered that it took months to actually acquire them as a client and after becoming a client the experience of working...

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