Raising the Barr Weekly Memo: Issue 164 Is Everthing OK With You? Raising the Barr Weekly Memo: Issue 164

This week’s reflection point: A client of mine used to be a prolific publisher of great content, which she shared through a variety of media platforms with her audience. Probably due to a significant increase in her business she stopped sending out her newsletters. I got a call from another client who was concerned that something has happened to the client who had stopped sending out the newsletters. I indicated that to the best of my knowledge she is doing...

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Raising the Barr Weekly Memo: Issue 163 The Almost Credible Web Raising the Barr Weekly Memo: Issue 163

This week’s refection point: The amount of fraud that takes place on the web is mindboggling. Here are a few examples: Receiving phishing emails from various financial institutions that look authentic and lure the recipient to click and enter their confidential information, only to find out that their identity has been compromised or stolen. Spam emails that promise amazing investment opportunities that guarantee your future wealth or the opposite, the ones looking to place their inheritance of millions with you!...

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Raising the Barr Weekly Memo: Issue 162 What resonated with you most? Raising the Barr Weekly Memo: Issue 162

This week’s reflection point: I love getting your feedback after sending out our weekly newsletters or brand new bimonthly digital magazine; not only is it great to receive but it especially helps me calibrate my thinking, focus and ideas for future content creation. I used to reply to such feedback with a simple “thank you for your note and I greatly appreciate it.” Yet in the past year I decided to also add this question: “May I ask you what...

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Raising the Barr Weekly Memo: Issue 161 Amazing Words, Remarkable Outcome Raising the Barr Weekly Memo: Issue 161

Reflection Point: What would you say is one of the key differences between a mundane experience and a memorable one? I believe that words have the awesome power to create such a distinction. There is a video on YouTube showcasing the late Steve Jobs during one of Apple’s product announcement keynotes. The typical three-hour video was reduced to less than two minutes to demonstrate the powerful adjectives Jobs and his team used to describe their revolutionary products. Enthusiasm is critical...

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Raising the Barr Weekly Memo: Issue 160 Investing in your Smarts Raising the Barr Weekly Memo: Issue 160

Reflection Point: Advancing technologies have been accelerated to the point that artificial intelligence is impacting and disrupting every imaginable area such as: 3D printing, human cloning, genetics, smart appliances, space and medical research and many more. I previously discussed this in my article Taking Control of Technology, when I suggested that machines seem to conquer all. Artificial intelligence has advanced to the point that I believe is nearing the capability to exceed human intelligence. When this happens it will be...

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Raising the Barr Weekly Memo: Issue 159 What would life be like if…? Raising the Barr Weekly Memo: Issue 159

Reflection point: I was 21 and had just completed my three years of compulsory military service in Israel, when one of my friends shared a newspaper ad with me looking for people of my profile to travel to the US and bring the Israeli culture to summer camps. I ended at this beautiful place by the lake called Cleveland, Ohio, where I met my future wife to be, Laurel and where we raised our family. Fast-forward a couple of years...

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Raising the Barr Weekly Memo: Issue 158 13 Marketing Insights For Great Success Raising the Barr Weekly Memo: Issue 158

Reflection Point: I’ve been fortunate to work with and study some of the most effective global marketers and identify what they do to achieve success. Many of these ideas are discussed with our clients and implemented to help them achieve greater results. Here are some of these ideas: Have a clear definition of the buyers you are trying to attract. Create remarkable content that resolves their challenges and helps transform their success. Promote your products and services. Offer memberships to...

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Raising the Barr Weekly Memo: Issue 157 What’s Your Next Masterpiece? Raising the Barr Weekly Memo: Issue 157

Reflection point: Yesterday, we launched our new Innovation bimonthly digital magazine and the feedback and comments have been absolutely amazing. One of the questions I received was regarding the objectives of this magazine. Here are the reasons why we decided to create this magazine and its objectives: Bring fresh ideas and strategies to stimulate our clients’ minds and help them accelerate their business growth and success. Pull the rest of our team into the creation. Push the envelope of creativity,...

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Raising the Barr Weekly Memo: Issue 156 The Year at a Glance Raising the Barr Weekly Memo: Issue 156

One of my favorite and most successful rituals is to review my accomplishments against my goals each day, week, month and year so I may better calibrate and adjust. Since we are about to close the year and in the spirit of sharing, accountability and a little bragging, here are the highlights of a few of our accomplishments: The debut of the new web presence for The Chad Barr Group. The launches of many creative and exciting new web presence...

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