Leveraging Social Media in Your Busines – Should You?

I have recently received the catalog from Johnston & Murphy which does have some nice selections I must admit. What also caught my attention was actually the back cover which I scanned below. Notice how they promote their page on facebook with the enticement of finding exclusive offers and news.

Are you leveraging the various aspects of social media such as facebook, LinkedIn, Twitter and others to communicate with your clients?  You should.

Are you providing exclusive offers and news with these social media tools? You should.

Are you paying attention and taking notes of what others and your competitors are doing with social media and beyond? You should.

Are you offering your own genuine value by exploiting social media concepts? You should.