How Would You Like to Come Up with 120 Content Ideas From Just One Prompt? Raising the Barr Weekly Memo: Issue 640

Here’s one of those moments where technology doesn’t just assist—it accelerates your brilliance.

Today, I uncovered another mind-expanding capability of ChatGPT. I asked it to help generate high-impact content ideas across several key insight categories that align with the emotional drivers and behavioral patterns of my ideal clients.

Here’s the prompt I used—feel free to borrow it and adjust as needed:

“Act as a world-class marketing strategist and behavioral psychologist for entrepreneurs, coaches, consultants, and thought leaders. Analyze their mindset, behavior, and decision-making in the context of web marketing, content creation, and AI adoption in business.
Generate a detailed table with 5 items across for each of the following 24 insight categories:
Aspirations, Beliefs, Challenges, Competitor Pressure, Constrains, Curiosities, Desires, Excuses, Fears, Frustrations, Goals, Habits, Identity, Influences, Misconceptions, Mistakes, Motivators, Objections, Obliviousness, Opportunities, Pain Points, Strategic Advantage, Triggers, Values.”

And ChatGPT delivered—brilliantly. In seconds, it generated 120 unique and deeply relevant content topics tailored to the exact concerns, hopes, and decision points of my audience.

From there, I asked it to format the results into a clean Word document table. What you see here is the result: a fully loaded idea matrix ready to power weeks—or even months—of meaningful content. Whether for blog posts, podcast episodes, lead magnets, or thought leadership assets, this tool supercharged my IP creation in record time.

Here’s what ChatGPT produced:

Category

Item 1

Item 2

Item 3

Item 4

Item 5

Aspirations

Be recognized globally as a thought leader

Scale a content-driven digital empire

Build multiple passive income streams

Create a transformational online program

Leave a legacy of impact and influence

Beliefs

Authentic content builds trust

AI can amplify creativity, not replace it

Personal branding is essential

Digital marketing levels the playing field

Content is king — strategy is queen

Challenges

Keeping up with evolving tech

Staying consistent with content

Understanding analytics and metrics

Scaling without losing personal touch

Aligning content with audience intent

Competitor Pressure

Others are producing more content

Competitors are leveraging AI better

Peers growing faster online

Fear of being left behind

Struggling to stand out in crowded space

Constrains

Limited time

Tech overwhelm

Small team or solo

Tight budget

Resistance to change

Curiosities

How AI can speed up content

Best way to grow a newsletter

Podcasting for lead gen

Using data to personalize experiences

Future of human + machine creativity

Desires

More qualified leads

Greater influence

Increased freedom

A stronger online presence

Seamless marketing systems

Excuses

I don’t have time

I’m not tech-savvy

It’s too expensive

My audience won’t like AI

I’ve tried this before and failed

Fears

Losing authenticity to automation

Negative audience response

Getting stuck with bad tech

Investing in the wrong strategy

Falling behind competitors

Frustrations

Low engagement on social

Unclear ROI

Difficulty repurposing content

Poor website performance

No time to stay updated

Goals

Launch a new program

Grow email list by 10K

Build YouTube presence

Generate more inbound leads

Automate marketing workflow

Habits

Posting sporadically

Relying on word of mouth

Not tracking KPIs

Avoiding video content

Writing last-minute blogs

Identity

I’m a coach, not a marketer

I’m an expert, not a content creator

I lead with value

I’m more relational than techy

I help people transform

Influences

Industry leaders like Seth Godin

LinkedIn thought leadership trends

Webinars and summits

Popular tools like ChatGPT

Books and podcasts by top marketers

Misconceptions

AI will replace me

More content = better results

Marketing is manipulative

Only extroverts succeed online

Content must be perfect to post

Mistakes

Not niching down

Overcomplicating the message

Skipping strategy for speed

Ignoring email marketing

Inconsistent branding

Motivators

Freedom and flexibility

Impacting lives

Recognition in their field

Creating generational wealth

Proving skeptics wrong

Objections

I’ve seen no ROI from digital

This won’t work in my industry

AI can’t replicate human nuance

Marketing feels inauthentic

It’s too complex to implement

Obliviousness

Not knowing they need SEO

Assuming tech will just ‘work’

Unaware of repurposing strategies

Blind to analytics insights

Not tracking audience behaviors

Opportunities

Use AI for ideation

Create content once, distribute everywhere

Automate onboarding

Launch digital products

Use analytics for personalization

Pain Points

Spending hours creating one post

Crickets after publishing

Too many disconnected tools

Feeling invisible online

Burnout from doing it all

Strategic Advantage

Unique IP or frameworks

Deep industry insight

Established network

Ability to connect authentically

Small = agile and fast-moving

Triggers

Losing a major client

AI being mentioned in the news

Competitor’s viral post

A failed campaign

Seeing peers succeed online

Values

Authenticity

Innovation

Impact

Freedom

Excellence

It’s like stepping into a content command center—one where you’re not guessing what your audience needs but instead responding with precision and relevance.

With insight-driven content, you’re not just publishing—you’re aligning. You’re meeting your audience precisely at the intersection of their frustrations, fears, and aspirations. And when that happens, you’re not just marketing—you’re building trust, credibility, and momentum through conversations that truly matter.

Try this prompt yourself. It will shift your approach to content creation—and the results? This isn’t theory. It’s strategy in action — and it will transform how your business shows up and scales up.

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